{"id":11126,"date":"2025-09-17T09:25:48","date_gmt":"2025-09-17T13:25:48","guid":{"rendered":"https:\/\/amigoearuba.com\/?p=11126"},"modified":"2026-04-24T09:46:48","modified_gmt":"2026-04-24T13:46:48","slug":"coa-vervolgt-capacity-building-training-met-workshop-marketing","status":"publish","type":"post","link":"https:\/\/amigoearuba.com\/?p=11126","title":{"rendered":"COA vervolgt Capacity Building Training met workshop marketing"},"content":{"rendered":"

ORANJESTAD \u2014 Het Arubaans Olympisch Comit\u00e9 (COA) heeft zijn Capacity Building Training voor aangesloten federaties voortgezet met een workshop over marketing. Na de eerste twee lessen, die in het teken stonden van good governance en financi\u00ebn, kregen de deelnemende bonden nu handvatten aangereikt om promotie en communicatie binnen hun organisatie te versterken.<\/p>\n

De workshop stond onder leiding van Miguel Ortiz, die zijn ervaring in de marketingwereld en de hospitalitysector deelde met de aanwezige federaties. Ortiz is daarnaast verbonden aan zijn eigen gymnastiekclub Perla Gymnastics, waar hij zijn kennis inzet voor promotie en organisatie.<\/p>\n

Tijdens de bijeenkomst kwamen verschillende onderwerpen aan bod, met speciale aandacht voor uitwisseling tussen de federaties. De deelnemers kregen ruimte om idee\u00ebn naar voren te brengen, vragen te stellen en in groepsverband verder te werken aan deze voorstellen. Het doel daarvan was om een begin te maken met een strategisch marketingplan voor de verschillende sportorganisaties.<\/p>\n

Volgens het COA erkennen de nationale federaties steeds meer het belang van promotie en communicatie. Aanwezigen gaven aan dat betere marketing kan bijdragen aan het aanpakken van knelpunten, zoals het aantrekken van meer vrijwilligers en bestuursleden. Ook wordt verwacht dat een sterkere profilering van de federaties kan leiden tot grotere betrokkenheid vanuit de sportgemeenschap.<\/p>\n

Komende maandag wordt de training voortgezet met een volgende groep aangesloten federaties. Het COA verwacht daarbij verdere stappen te zetten in de ontwikkeling van sportmarketing op Aruba.<\/p>\n","protected":false},"excerpt":{"rendered":"

Na eerdere bijeenkomsten over goed bestuur en financi\u00ebn heeft het Arubaans Olympisch Comit\u00e9 zijn Capacity Building Training voor aangesloten sportfederaties voortgezet met een workshop over marketing.<\/p>\n","protected":false},"author":1,"featured_media":11125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[120],"tags":[],"class_list":{"0":"post-11126","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sport"},"yoast_head":"\nCOA vervolgt Capacity Building Training met workshop marketing - Amigoe Aruba<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amigoearuba.com\/?p=11126\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta 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